Commercial Agreement • Zero Vendor Lock-In • Last Updated 23 October 2026
Terms & Conditions
Commercial terms of engagement, delivery lifecycles, milestone acceptance, client ownership of code and advertising assets after full payment, and how to read the estimates and examples on this website.
These Terms and Conditions constitute a legally binding agreement between PRR ELITE (M) SDN. BHD. ("PRR Elite", "the Agency", "we", "us") and the client entity or individual ("Client", "you") commissioning digital strategy, marketing execution, website development, software engineering, or related advisory services.
Every signed Statement of Work (SOW), Quotation, Retainer Agreement, or approved Project Proposal automatically incorporates these Terms and Conditions by reference, unless expressly modified in writing and signed by an authorized director of PRR Elite.
Sections 07 and 08 also apply to anyone using this website. The agreed scope, price, deliverables and timeline of any engagement are only those written in the signed Quotation or SOW. Nothing else on this website, in a calculator, or in a sales conversation forms part of the contract unless it is written into that document.
02
Scope of Agency Services & Delivery Models
PRR Elite provides specialized growth services across five core pillars as outlined on our capabilities hub:
Social Media Marketing: Organic editorial strategy, content production, reels/creative direction, and audience management.
Website & App Development: Architecture, bespoke UI/UX design, mobile-responsive engineering, CMS setup, and Core Web Vitals optimization.
SEO & AI Search (GEO): Technical crawl audits, on-page optimization, Google Business Profile local capture, and Generative Engine Optimization.
Paid Advertising & Funnels: Meta Ads, Google Ads (Search/PMax), custom landing pages, and server-side tracking (Conversions API).
Software & Automation: Custom web applications, internal operational portals, CRM/ERP integrations, and automated workflow pipelines.
All services are delivered under PRR Elite's Hybrid Delivery Model, combining in-house strategic leadership in Petaling Jaya with dedicated technical and creative execution specialists.
Upon full settlement of all agreed project milestone invoices or monthly retainer fees, PRR Elite assigns to the Client ownership of the custom software source code, design files, database architectures, ad accounts, pixel data, and domain DNS records created specifically for the Client. Until full payment is received, these remain the property of PRR Elite.
We believe in earning client retention through tangible commercial performance, not artificial technical lock-in:
Ad Accounts: Campaigns are run directly within the Client's own Meta Business Manager and Google Ads accounts. The Client retains all historical campaign data and conversion history.
Source Code & Repositories: Custom web applications and software projects are handed over with complete Git repository access, clean documentation, and deployment guides.
Hosting & Domain Ownership: We do not hold client domains or hosting environments hostage. Once all invoices are settled, all assets can be transferred to the Client's preferred infrastructure.
Third-Party Items: Themes, plugins, fonts, stock images, software libraries, platforms (such as Shopify, WordPress, Google or Meta) and other third-party items stay subject to their own licences and terms. The Client receives the right to use them as those licences allow, not ownership of them.
PRR Elite's Own Tools: PRR Elite keeps ownership of its general know-how, internal tools, templates and reusable components that existed before the engagement or were not made specifically for the Client. Where any of these form part of a deliverable, the Client receives a permanent licence to use them as part of that deliverable.
04
Project Milestone Acceptance & Review Lifecycles
Custom development and build projects progress through our standard 6-stage delivery lifecycle:
Discovery & Architecture: Wireframes, technical specifications, and scope sign-off.
Development & Integration: Construction in private staging environments with weekly progress reporting.
Client Review & QA: The Client is provided with a five (5) business day review window to test deliverables against agreed functional specifications.
Deployment & Handover: Production launch upon written client acceptance and milestone invoice settlement.
Any change requests exceeding the agreed Statement of Work will be quoted separately as an addendum to prevent project delays.
05
Invoicing, Payment Schedules & Retainer Terms
Commercial fees are quoted in Ringgit Malaysia (MYR) and structured as follows:
Fixed-Scope Projects (Web/Software Development): Structured across milestone disbursements (typically 50% mobilization deposit, 30% staging review sign-off, 20% production handover).
Monthly Retainer Engagements (SEO, Ads, Social Media): Invoiced in advance on a monthly basis with a standard seven (7) day payment term from invoice issuance date.
Third-Party Media Spend: Advertising spend on Meta, Google, or TikTok is paid directly by the Client to the respective ad networks via the Client's credit card or corporate billing profile.
06
Confidentiality, Proprietary Data & Non-Disclosure
Both PRR Elite and the Client agree to maintain strict confidentiality regarding all proprietary business data, sales numbers, pricing formulas, customer databases, technical architectures, and strategic roadmaps shared during the engagement.
PRR Elite will never disclose, repurpose, or commercialize Client data to any third-party or competitor. Case studies or commercial results published on our website (case-studies.html) are shared only with prior client consent or anonymized in compliance with trade privacy.
07
Website Estimates, Examples & No Guaranteed Results
Results Are Never Guaranteed
Sales, leads, revenue, conversion rates, rankings, ad costs and growth depend on many things outside PRR Elite's control, including the Client's offer, pricing, market, competitors, sales follow-up, budget and third-party platforms. PRR Elite does not promise or guarantee any specific commercial result.
This website contains several kinds of information. Please read each one as follows:
Calculators, Simulators & Estimators: Every interactive calculator on this website (for example the revenue, lead, checkout, speed and app budget tools) produces an illustrative estimate from simplified assumptions. The figures are not a forecast for your business, not a quotation, and not a promise.
Case Studies: Projects on our Case Studies page are real client engagements, published with the client's consent or anonymised. They describe what happened for that client. Past results do not mean the same results will happen for you.
Illustrative Examples: Some service pages show example scenarios marked "Illustrative Example". These show the kind of outcome a service is designed to work towards. They are not reports of a specific client's results.
Speed, Performance & Technical Figures: Figures such as "sub-0.4s" load times or Core Web Vitals scores are engineering targets measured under test conditions. Real-world speed depends on the visitor's device and network, hosting, third-party scripts and content the Client adds after launch.
Prices & Timelines: Price ranges and timelines on this website are indicative starting points, not offers. They become binding only when written into a Quotation or SOW signed by both parties.
08
Limitation of Liability & Commercial Warranty
PRR Elite will perform its services with reasonable skill and care. Apart from this, and to the maximum extent permitted by Malaysian law:
No Liability for Lost Business: PRR Elite is not liable for any loss of sales, revenue, profit, leads, customers, data, goodwill or business opportunity, or for any indirect or consequential loss, however it arises.
No Refunds on Delivered Work: Fees for deliverables that the Client has approved, and for retainer periods in which the agreed services were performed, are not refundable.
Third-Party Platforms: PRR Elite is not responsible for the actions, outages, policy changes, algorithm changes, account restrictions or fees of third-party platforms such as Google, Meta, TikTok, Apple, payment gateways or hosting providers.
Client System Dependencies: PRR Elite is not liable for problems caused by client-managed hosting outages, domain expiration, late or incorrect client content, or changes made by the Client's staff or other contractors.
Liability Ceiling: For any other claim, PRR Elite's total liability is limited to the fees paid by the Client for the specific deliverable or service that the claim relates to. For monthly retainers, this means the fee for the month in which the issue arose.
Legal Limits: Nothing in these Terms excludes or limits any liability that cannot legally be excluded or limited under Malaysian law.
09
Governing Law & Malaysian Jurisdiction
These Terms and Conditions, all client Statements of Work, and any dispute or claim arising out of or in connection with them shall be governed by and construed in accordance with the laws of Malaysia.
Both parties irrevocably agree that the courts of Malaysia (sitting in Selangor Darul Ehsan or Kuala Lumpur) shall have non-exclusive jurisdiction to settle any dispute or legal claim.
Last Updated: September 2026. Official commercial terms of PRR ELITE (M) SDN. BHD.